Google Web Story | best practices

Google Web Story: is the tappable storytelling format for creators and readers in the same way.

Web Stories are the visual amp stories powered by amp technology that allows you to feature full-screen video, audio, and photos.

Web stories are snackable and quite quick formats of storytelling providing a good mobile-first experience for users. You can also monetize your web stories through Google Adsense.

08 Best practices for Google Web Story 

You can create the best web stories that engage your audience by following the best practices as we do for any web page or blog post.


Always aim to make your web story to be video-first. It is highly recommended to use a full-screen video in portrait ratio of (9:16) for a great user experience.

Have enough contrast between your text and images, so that it can be read easily. – Try to make a full and interesting web story. Try to build suspense from one page to another.


– You can also use animation and elements to enhance the look and feel of your story. – Don’t forget to embed links out to your content from the story to gain some extra benefits.


– Before publishing your story always preview your story. – Optimize your story by following best SEO practices to get found on Google Discover.


– Make an interesting cover of your web story and an eye-catching logo. – Give your awesome web story a catchy and unique title.


– Add a caption for the video that you use on the web story. It helps users to understand the user about your story in a noisy place.


– Give alt text to the images to your web stories. – Keep your web story at least 10-15 pages. Don’t overuse embeds and animation.



– Google Web Stories gives you an opportunity to monetize your webstory using affiliate links and Google Adsense.